On May 31st, 2024, Indonesia’s largest cosmetic ingredients exhibition (ICI) ended successfully in its capital Jakarta. As the fourth most populous country in the world, Indonesia has a huge beauty consumption market behind its demographic dividend. The exhibition attracted about 260 industry leaders to exhibit to exchange ideas with 9000+ visitors from 25 countries and regions around the world, jointly promoting the sustainable development of the industry.
During this exhibition, Fumei assisted Bahatera Adi Jaya, a local distributor in Indonesia, to exhibit a series of new products such as natural wax products, vegetable beeswax, vegetable petrolatum, natural wax beads and wax powder, as well as new formulas for sun protection, skin care, make-up and hair care. Among them, plant waxes with high melting point (such as rice bran wax, and sunflower wax), and Sumac wax, which can improve the skin feel and pay-off property, have attracted much attention. These products have passed the certification of HALAL, MUI, COSMOS APPROVED, which can meet the requirements of the global beauty market.
In addition, Fumei’s new make-up formulas including lipstick, sunscreen and blush have attracted many customers to experience. Most of them marvel at Fumei’s rich formula systems and professional technical support, which further enhances Fumei’s brand image and professional strength.
During the exhibition, Fumei assisted BAJ team to have in-depth exchanges with customers, further understood the market demand and customer feedback, exploring more potential cooperation opportunities.
We have gained a lot from cooperating with the our agent to participate in the exhibition. In the future, Fumei will continue to work hand in hand with our partners to explore new development opportunities.
